The great benefits of getting more clients for your dental practice.

It is well known that a steady flow of new patients is vital to the success and financial stability of your dental practice. Sometimes, the positive impact of an effective marketing strategy is underappreciated.

I have had the privilege of helping my friends and clients in Mexico and the United States to increase their dental clinic revenues by up to $500,000 dollars a year with Digital Marketing.

Here are some of the benefits of investing in this growth:

More New Patients = More Referrals
On average, each new patient refers 1 or 2 friends or family members. So by investing in attracting one new patient, you could actually be attracting 2 or 3.

More New Patients and Referrals = More Google Reviews

By expanding your patient base with online marketing strategies and referrals (and other marketing tactics), you can get more reviews on Google. This improves your position in search results and conversion rates, which in turn attracts even more new patients.

Increase in Short-Term Revenues

Each new patient spends, on average, $1000 in the first year after visiting your clinic. If you manage to attract as few as 5 new patients a week, this translates into 520 new patients a year, counting referrals. This means, on average, an additional $500,000 in short-term revenue.

More Revenue = Increased Clinic Growth

With increased cash flow, you can invest in the growth of your clinic: acquiring new equipment and technology, making facility improvements, offering training and bonuses to the team, investing in more marketing, and so on. All of these actions contribute to further expanding your business.

More Clinic Growth = More Time and Money to Enjoy

Generating more income also has great personal benefits. Many of my clients enjoy investing in real estate and the stock market, as well as devoting more time and resources to their families.

While there are a variety of ways to grow your practice, my experience shows that focusing on internal marketing (improving the patient experience, getting more reviews and referrals, reactivating and rescheduling appointments) and search engine marketing (engaging people who are actively looking for a dentist and ready to make a decision with Google SEO) are the strategies that yield the best results.